About Us

When we started, our investors, advisors, family and friends all told us we should create a mission, tell our story and give YOU (the consumer) a "WHY", a reason to connect with the "BRAND". Well,... we don't really have a story and our "WHY" is simply... because we want to!

However, in an effort to look more company-ish, we came up with a statement...AHEM!

Our Mission: To fashionably poke FUN at Pop Culture, Current Events and other everyday ordinary B***-ISH!, while proudly boasting a BIG FAT middle finger to YOUR feelings!

FVCK WHAT U HEARD!